‘Tarting Up’ Hasn’t a Thing to Do With Couric
Lesson #1 is, when you have no real defense, then change the basis of the argument. That’s what Leslie Moonves, the president (and tarter-in-chief) of CBS, did in response to a Dan Rather rant, but what can you expect of a guy named Leslie?
Lesson #1 is, when you have no real defense, then change the basis of the argument. That’s what Leslie Moonves, the president (and tarter-in-chief) of CBS, did in response to a Dan Rather rant, but what can you expect of a guy named Leslie?
Tom Shales at the Washington Post aired the dirty laundry, commenting
Rather sparked the controversy during a radio appearance Monday morning when he said CBS executives have attempted over the past year to lure viewers to the "CBS Evening News" -- which has plummeted in the ratings -- by "dumbing it down and tarting it up." He said they have tried to graft the " 'Today' show ethos" onto the program, which just happens now to be anchored by former "Today" star Katie Couric.
Reaction was swift if not bright. Leslie M…